Do you think that Facebook and Twitter are “just for teenagers?” Think again! A powerful social media campaign (business fan pages, etc.) is quickly becoming a staple of every top REALTOR’s marketing portfolio. Not only can you post your listing to Facebook, but clever and thoughtful posts can expose it to hundreds of people who would not have otherwise been engaged. Facebook also offers pay-per-click advertising opportunities, which enable you to target your viewer by their profile.
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