Bookmarks are a Liz Moore marketing favorite.  Eye catching because their size is unique, and affordable, so they can be used generously, the marketing ideas are almost limitless.  Feature a property, and get creative about where to “hide” your bookmarks.  I’ve heard a tale (unverified :-) ) that an agent once visited all the local grocery stores, and tucked a just listed bookmark in all of the ‘Homes & Land’ magazines in the stands!  It’s also ideal for counter stands at local coffee shops and dry cleaners – great in waiting areas of doctor and dentist offices.  To share with book clubs, leave in the library, or include in flyer boxes on signs.  Distribute to REALTORS, neighbors, or include when paying bills or in visitor guide info stands at local hotels.

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